Overview
Seemingly small address errors can dilute data quality and impact sales, marketing, and operational productivity. Experian Data Quality for Oracle CRM On Demand helps improve data quality by verifying and standardizing addresses in real time.
Product highlights
- Real-time address verification and standardization.
- Global validation support for 250 countries and territories.
- Multiple search engines to support different user entry patterns.
- Works across Account, Contact, and Lead address fields.
- Supports building stronger customer profiles through more accurate address data.
How it works
After the address verification engine is enabled, users can invoke it from the record interface using the available search button. Entered addresses are validated in real time and users are prompted to correct data when an address is not valid.
Key benefits
- Improve sales and marketing effectiveness with cleaner address data.
- Reduce operational issues caused by incorrect or incomplete addresses.
- Increase confidence in Account, Contact, and Lead record quality.
- Support global data quality goals with international address verification coverage.
- Improve consistency at point of entry by validating addresses in real time.
